How much does ROLLIN Certified cost?

$19 per month for a single venue. This single price includes the Seal on your website, the physical Welcome Kit, the Social Pack, Cross-Promotion, and Priority Placement. Portfolio pricing is available for hotel groups, restaurant chains, and venue collections with 5 or more properties. Nonprofits and disability advocacy organizations can request free or discounted access. Billed monthly, cancel anytime.

How does ROLLIN Certified verification work?

Applicants submit business details, a self-assessment of 6 accessibility features, at least 3 photos (entrance, accessible restroom, and dining or interior), and an optional walkthrough video at joinrollin.com/certify/apply. The ROLLIN team reviews each application personally within 5 business days. Verification includes photo review, data cross-reference, and may include a phone call or in-person visit. Not every applicant is approved.

What is the ROLLIN Seal?

The Seal is the digital credential that ships with ROLLIN Certified. It displays a verified 0-100 accessibility score on the venue's own website via two lines of HTML. The score reflects 7 physical accessibility features: wheelchair entry, accessible restroom, level entry, accessible parking, wide aisles, elevator, and lighting. Scores update live as data and community verification change.

What is in the ROLLIN Certified Social Pack?

Announcement graphics sized for Instagram, TikTok, LinkedIn, and X; a press-ready statement ready to send to local press; and ready-to-use post templates. All assets are pre-configured with your venue name and current ROLLIN score.

How does ROLLIN Certified Cross-Promotion work?

Certified venues are featured on ROLLIN discovery pages, surface in Ask ROLLIN conversational search responses, and appear in regional city guides. Priority Placement pushes certified venues to the top of ROLLIN search results for relevant queries in their region.

Can any venue become ROLLIN Certified by paying?

No. ROLLIN Certified is not self-serve. Applicants are reviewed before approval. Payment only happens after a venue is approved and receives a secure enrollment link. This protects the integrity of the credential for guests who rely on it.

How is ROLLIN Certified different from accessibility overlays like accessiBe or UserWay?

Web accessibility overlays address screen reader and keyboard compliance for the venue's website. ROLLIN Certified addresses physical accessibility of the venue itself: entrance, restroom, parking, aisles, elevator, level entry, and lighting. They solve different problems for different audiences. ROLLIN Certified is the only credential backed by 105,000+ scored locations and community verification.

What platforms does the Seal embed on?

WordPress, Squarespace, Webflow, Shopify, Wix, and any site that accepts HTML. The Seal is two lines of code: a div element and a script tag. No frameworks, no build steps, no dependencies. Scores update automatically.

Is there a free trial for ROLLIN Certified?

Not a trial, but applications are free. You only pay after approval. If we cannot approve your application, you are welcome to re-apply once the items we flagged are addressed.

How long does ROLLIN Certified approval take?

Typical review turnaround is 5 business days from submission. Complex applications or those requiring an in-person visit may take longer. We email you at each step: submission confirmation, any follow-up questions, and the final decision.

ROLLIN Certified

Verified accessibility credentials for restaurants and hotels.

Q: What is ROLLIN Certified?

ROLLIN Certified is a verified accessibility credentialing program for restaurants, bars, hotels, and venues in the United States. It is a gated program with human review, not a self-serve badge. Every certified venue receives five things: the Seal (a digital credential embedded on their website), a physical Welcome Kit shipped after approval, a Social Pack of graphics and press copy, Cross-Promotion across ROLLIN discovery surfaces, and Priority Placement in regional search. Backed by 105,000+ venues scored on 7 accessibility features across 15 US states.

Q: What is in the ROLLIN Certified Welcome Kit?

A physical package of certification materials shipped directly to your venue after approval. Exact contents are shared with certified partners at onboarding so they remain a positive surprise for applicants.

ROLLIN Certified is a single program that ships five things to every approved venue: a credential on your website, a physical welcome kit, a social content pack, cross-promotion, and priority placement in regional search.

What's included

105,000+

Venues

Features

States

your-hotel.com/accessibility

Theme

01 — Program

Five deliverables in every ROLLIN Certified enrollment.

The Seal on your website, a physical Welcome Kit shipped to your door, a Social Pack, Cross-Promotion, and Priority Placement. Shipped and published once your venue is approved.

The Seal

A verified accessibility credential published on your website with two lines of HTML. Updates live.

Welcome Kit

Physical certification materials shipped to your venue after approval.

Social Pack

Announcement graphics, post templates, and a press-ready statement.

Cross-Promotion

Featured across ROLLIN discovery pages, Ask ROLLIN, and regional guides.

Priority Placement

Top regional position for guests searching in your area.

02 — Market

The audience is already here.

61 million Americans decide where to eat and stay based on what they can verify before they arrive. Certification is how your venue gets on their list.

61M

Americans with a disability

26% of US adults

5.5M

Wheelchair users

Plus families and companions

$490B

Annual spending power

Disability community

<5%

Venues with published data

The rest leave guests guessing

For restaurants

Your accessibility story on the page, not in the FAQ.

Guests stop calling to ask about the entrance. Covers go up. Reviews get warmer.

→Fewer pre-booking questions
→Higher conversion from accessibility-conscious diners
→Verified claims that review sites and AI assistants can cite

For hotels

Guests book with confidence when they can see what's nearby.

Concierge teams stop fielding the same three accessibility questions for every booking.

→Verified accessible dining within walking distance
→Direct bookings from disability-led travel groups
→Concierge time freed from accessibility triage

03 — In situ

On a real venue site.

A boutique hotel showing how the Concierge panel sits inside an existing page. Scroll, or jump straight to it.

thelennoxdc.com

A fictional Georgetown hotel built to show how ROLLIN integrates with real venue websites. Open Full Demo

04 — Pricing

One price for the whole program.

Every deliverable included. Custom pricing if you run more than one property.

ROLLIN Certified

Single venue

The complete program.

$19 / month

Billed monthly. Cancel anytime.

The Seal on your website
Welcome Kit shipped to your venue
Social Pack (graphics, captions, press statement)
Cross-Promotion across ROLLIN discovery
Priority Placement in regional search

Apply for certification →

Portfolio

5+ venues

Hotel groups, restaurant chains, and venue collections.

Custom

Annual contracts available.

Certification across 5+ properties
Volume pricing
Dedicated onboarding
API access included
Priority support

Talk to sales →

Nonprofits and disability advocacy organizations can request free access.

05 — FAQ

Questions, answered.

What is ROLLIN Certified?

A verified accessibility credentialing program for restaurants and hotels. Certified venues get five things: the Seal on their website, a Welcome Kit shipped to their door, a Social Pack, Cross-Promotion across ROLLIN discovery surfaces, and Priority Placement in regional search. Backed by 105,000+ venues scored across 7 accessibility features in 15 US states.

How does verification work?

Your venue is evaluated across 7 physical accessibility features: wheelchair entry, accessible restroom, level entry, accessible parking, wide aisles, elevator access, and lighting. The 0-100 composite score weighs critical features more heavily. Scores are built from multiple verified sources and refined by community members who actually use the ramp.

What's included in the Welcome Kit?

Physical certification materials shipped directly to your venue after approval. Exact contents are shared with certified partners at onboarding.

What does the Social Pack include?

Announcement graphics sized for your channels, a press-ready statement, and ready-to-use post templates. Pre-configured for your venue name and score.

How does Cross-Promotion work?

Certified venues appear on ROLLIN discovery pages, in Ask ROLLIN responses, and across regional city guides. Priority Placement pushes your venue to the top of regional search results for relevant queries.

How do I embed the Seal on my site?

Two lines of HTML: a div element and a script tag. Works with WordPress, Squarespace, Webflow, Shopify, Wix, or any HTML site. No frameworks, build steps, or dependencies. Scores update automatically.

Do you offer multi-property pricing?

Yes. Hotel groups, restaurant chains, and venue portfolios with 5+ properties get Portfolio pricing, dedicated onboarding, and API access. Contact us for a quote.

Can nonprofits get certified?

Nonprofits and disability advocacy organizations can request free or discounted access.